Position Title: Senior SDR

Department: Commercial Team (Sales & Marketing/S&M)

Reports To: Chief Growth Officer

Job Type: Full-Time

Overview: We are seeking a motivated and experienced Senior Sales Development Representative (SDR) to join our growing team. This pivotal role combines individual lead generation responsibilities with informal leadership duties, offering a unique opportunity to grow into a formal "Outbound Lead" or SDR Team Lead position. The ideal candidate has a strong B2B SaaS background, excels in cold outreach, and thrives on coaching others to achieve team success.

Key Responsibilities:

1. Cold Outreach Leadership

• Execute and manage all forms of cold B2B outreach, including email, LinkedIn, and phone calls.
• Leverage automation tools to enhance efficiency and effectiveness of outreach efforts.
• Set an example by consistently achieving or exceeding individual lead generation quotas.
• Experiment with and optimize messaging strategies to improve engagement, response rates, and discovery call scheduling.
• Serve as a resource and informal leader to junior SDRs, providing guidance and sharing best practices in outreach and engagement.

2. Lead Sourcing & Data Enrichment

• Utilize tools such as ZoomInfo, LinkedIn Sales Navigator, and CRM platforms for high-quality lead sourcing and data enrichment.
• Maintain and oversee accurate data entry in the CRM, ensuring leads are up-to-date and aligned with the Ideal Customer Profile (ICP).
• Train junior SDRs on effective sourcing and data management techniques.

3. Lead Qualification & Coaching

• Personally qualify leads based on ICP criteria, ensuring quality handoffs to Account Executives (AEs).
• Monitor and support junior SDRs in their qualification processes, offering feedback to improve lead quality.
• Help develop team-wide qualification standards and processes that drive consistent results.

4. Collaboration with Sales & Marketing

• Act as a bridge between SDRs, AEs, and Marketing teams to align on lead generation strategies.
• Provide insights and feedback to marketing on campaign performance and lead quality.
• Facilitate collaboration with AEs for smooth lead handoffs and follow-ups.

5. Metrics Tracking & Performance Reporting

• Own key performance metrics such as qualification rates, conversion rates, and deals generated through cold outreach.
• Analyze team metrics to identify areas for improvement and implement data-driven strategies.
• Report individual and team performance to management, with actionable recommendations for optimization.

6. Team Mentorship & Growth

• Act as a mentor and coach for junior SDRs, providing ongoing support in skill development and goal achievement.
• Lead by example, fostering a collaborative and results-driven team culture.
• Take ownership of training new hires and introducing them to outreach tools, processes, and best practices.

What We’re Looking For:

• Experience: 3+ years as an SDR in a B2B SaaS environment, with a proven track record of achieving or exceeding targets.
• Leadership: Demonstrated experience mentoring or coaching team members, even informally.
• Skills: Exceptional cold outreach skills across email, LinkedIn, and calls; strong familiarity with tools like HubSpot, Outreach.io, ZoomInfo, and LinkedIn Sales Navigator.
• Metrics-Driven: Comfortable with analyzing performance data and using insights to drive improvements.
• Growth-Oriented: Eager to step into a formal leadership role in the near future.
• Communication: Excellent verbal and written communication skills, with the ability to craft compelling messages and provide constructive feedback.
• Team Player: Collaborative mindset with a focus on team success and alignment with company goals.

Why Join Us?

• Opportunity to grow into a formal leadership role within a rapidly scaling organization.
• A chance to influence and shape the SDR function and team culture.
• Collaborative and supportive work environment that values initiative and innovation.
• Competitive compensation package with performance-based incentives.

If you’re an experienced SDR ready to take the next step in your career and make an impact as both a top performer and a team mentor, we’d love to hear from you!

Recruitment process:

1. Online interview with People & Culture Specialist.
2. Second interview with Account Executive and Sales Development Representative.
3. Finally, interview with Chief Growth Officer (CGO) and Chief Executive Officer (CEO).