Position Title: Senior Lead Generation Specialist

Department: Growth Team

Reports To: Chief Growth Officer

Job Type: Full-Time

Job Overview:
We are seeking a highly skilled and results-driven Senior Lead Generation Specialist to join our dynamic team. In this role, you will leverage a variety of databases, including industry-specific associations, market-targeted lists, and other strategic data sources, to identify and cultivate high-quality leads. You will play a key role in enhancing the sales pipeline by employing advanced lead generation techniques and tools, optimizing data-driven insights, and working collaboratively with sales and marketing teams.

Key Responsibilities:

• Lead Generation Strategy: Design and execute comprehensive lead generation strategies utilizing multiple databases, including associations, market-specific lists, CRM data, and other specialized industry sources to identify high-potential prospects.
• Quality vs. Quantity Management: Balancing the need to meet lead volume targets while maintaining high-quality prospect standards. Develop efficient screening methods to maintain both quantity and quality metrics.
• Database Utilization: Expertly navigate and extract valuable insights from a range of databases and lead generation tools, including but not limited to trade association memberships, industry-specific directories, and region-specific databases.
• Targeted Prospecting: Conduct deep-dive research using various data sources to segment and prioritize leads based on industry, company size, location, decision-maker profiles, and other key criteria.
• Data Enrichment and Validation: Maintain data integrity by ensuring accurate and up-to-date lead information through regular verification and enrichment of databases, enhancing lead quality and increasing the conversion rate.
• Collaboration with Sales & Marketing: Work closely with the sales and marketing teams to align lead generation efforts with broader organizational objectives, ensuring seamless handoff of qualified leads for effective follow-up.
• Analytics and Reporting: Monitor, analyze, and report on lead generation metrics and database effectiveness to identify opportunities for continuous improvement in processes and outcomes.
• Lead Qualification & Nurturing: Utilize advanced qualification techniques, including leveraging data insights, to assess lead quality and ensure they align with company objectives before passing them to sales.

Skills & Qualifications:

• Proven experience in lead generation, prospecting, and utilizing databases such as industry-specific associations, market lists, and other specialized resources.
• Strong knowledge of lead generation tools, CRM systems (we use HubSpot), and data management platforms.
• Excellent research and analytical skills to identify and target the right prospects from multiple data sources.
• Ability to segment and prioritize prospects based on key criteria such as company size, industry, and decision-maker roles.
• Strong collaboration and communication skills to work effectively with cross-functional teams.
• Detail-oriented with a focus on accuracy in managing and validating lead data.

Preferred Qualifications:

• Minimum of 5 years of experience in lead generation, prospecting, and utilizing databases such as industry-specific associations, market lists, and other specialized resources.
• Experience with advanced data analytics tools and CRM platforms (e.g., Salesforce, HubSpot).
• Background in working with specialized databases for niche industries or markets.
• Familiarity with marketing automation systems and lead scoring models.
• Background in SaaS and/or sustainability is a big plus

Why Should  You Join Us?

• Opportunity to grow into a formal leadership role within a rapidly scaling organization.
• A chance to influence and shape the SDR function and team culture.
• Collaborative and supportive work environment that values initiative and innovation.
• Competitive compensation package with performance-based incentives.

What Do We Offer?

• Flexible Working Hours - Start work earlier or later, depending on your preferences and meeting times.
• Unlimited Paid Leave - Recharge as needed with our flexible time-off policy, supporting your well-being and peak performance.
• Contribution to Environmental Impact - Participate in initiatives that positively impact our planet.
• Quarterly Team Integrations - Bond with the team through regular gatherings and activities.
• Remote Work Options - Work from anywhere or visit our Krakow office.

If you’re an experienced SDR ready to take the next step in your career and make an impact as both a top performer and a team mentor, we’d love to hear from you!

Recruitment process:

1. Online interview with People & Culture Specialist.
2. Second interview with Account Executive.
3. Finally, interview with Chief Growth Officer (CGO) and Chief Executive Officer (CEO).